Neville McCarthy - PR & Communications - Since 1962
Resource library
Contact
Best practice
JOHNNIE WALKER® BLUE LABEL™
BRUT ‘REAL MAN’ CAMPAIGN
COSMETIC EXECUTIVE WOMEN (UK)
VERTU
POND'S
DIAGEO RESERVE WORLD CLASS
Clients
clients
past experience
The team
What we do
overview
strategic planning
media relations
global co-ordination
brand partnerships
events
Home
VERTU
0
1
2
3
4
Global launch of the Vertu Constellation Quest in London, October 2010
A client for six years, handling Global and UK communications and press relations
Vertu, the market leader in luxury communication, is a one of the world's fastest growing and most successful luxury brands, reporting strong organic growth of 40% year on year and two record sales months in the fourth quarter of last year.
With 70 freestanding stores in 66 countries worldwide, Vertu is opening on average a new store every two weeks across the world.
October 2010, London – Vertu, the market leader in luxury communication, unveiled its first smartphone, Constellation Quest with an exclusive party held at Lancaster House, St James's in London. Celebrity attendees included: Kevin Spacey, Holly Valance, Nick Candy, Princess Beatrice, Bryan Ferry, Ben Fogle, Brigitte Nielsen, Paloma Faith, David Gandy, Dylan Jones, Serena Rees, Phillip Treacy, Tom Parker Bowles, Ben Eliott, Tamara Beckwith, James Caan, Olivia Inge and Vertu Brand Ambassador Seal.
Over 100 international lifestyle press joined over 40 British press at the party
Results Overview
Within 24hrs:
Live interviews on CNBC, SKY NEWS, BBC Radio Five Live, Al Jazeera
Coverage in the Financial Times, How to Spend it, Daily Mail, Evening Standard, City AM, Glamour.com, Esquire.com, Reuters, ITN News Online, YouTube and Metro
WATCH VIDEO
© 2011 NEVILLE McCARTHY. ALL RIGHTS RESERVED.